Suman Basuroy, Ph.D.

Ruby K. Powell Professor and Associate Professor
University of Oklahoma
Division of Marketing and Supply Chain Management
307 West Brooks, Adams Hall 3
Norman, OK
USA 73019-4001
Email: suman.basuroy-1@ou.edu

Papers:
Why quality may not always win: Generation life-cycles, quality, and network effects in Session: L10-1 3802 Market Structure, Firm Strategy, and Market Performance

Student: No
First Time Attendee: Yes